Reaching the right audience is essential for maximizing bookings at your campground. Implement effective marketing strategies to attract more guests and enhance your overall occupancy and revenue potential.
Embarking on an RV camping journey is not just a vacation. It’s a lifestyle that transcends the traditional camping experience. From the comfort of a home on wheels to the thrill of spontaneous exploration, RV camping offers a number of benefits that elevate your outdoor adventures. In this guide, we’ll give you our top tips for finding...
The melding of digitalization with the timeless allure of the open road has supercharged the rise of RV tourism in North America. As more travelers turn to the convenience of online platforms to plan their adventures, RV park entrepreneurs are presented with a unique nexus of opportunity. Online platforms are a contemporary game-changer in the hospitality market....
If you are an RV park owner or aspiring to be one, you might have heard of KOA. KOA stands for Kampgrounds of America, and it is the largest network of privately owned campgrounds in North America. KOA campgrounds offer a variety of amenities and services, such as full hookups, Wi-Fi, cable TV, laundry, swimming pools, playgrounds,...
Experts estimate that Google considers around 200 different criteria when ranking and featuring the best designed RV park websites. The elements you include on your page determine how far up your site appears in web search results. For small businesses, figuring out how to snag one of the coveted, top-five positions can feel like a guessing game. The good news is...
Are you looking to draw more campers to your campground? One effective way to do that is by optimizing your campground listings. In the digital age, your online presence is your handshake to the world, and a well-optimized listing can make all the difference. Read on for some tips and tricks on how to make the best...
Proper planning is crucial for achieving viability and success. According to research, entrepreneurs who write formal business plans are 16% more likely to achieve viability compared to their non-planning counterparts. As the demand for campgrounds continues to grow and peak season capacities are reached, it is essential to develop a well-crafted RV park business plan to meet...
In the past few years, the yearning for authentic experiences that connect travelers with local cultures and communities has been growing consistently. 72% of millennials -now the largest age group in the RV park market- have stated that they are willing to spend more on experiences than on things. Led by millennials but also appealing to other...
In the RV park business, there are plenty of administrative hassles that, sadly, most campground owners have experienced by now, especially during peak seasons. Overbookings, double bookings, time-consuming manual data entry, missed payments, unhappy guests. But what if there was a tool that would help you avoid them all? Well, there is. A booking platform is a...
Search engines like Google use web crawlers, commonly known as spiders, that ultimately decide how your website ranks when a user performs a search. SEO best practices are a set of techniques designed to ensure that a webpage ranks high on search engines and attracts more visitors. And guess what? These techniques can also be used to...
As a market gets more and more competitive, the challenge of standing out from competitors becomes bigger. Setting aside all other strategies, there’s a cornerstone of business success for all types of companies, no matter their size and industry: credibility. In a growing campground industry, having a good RV park website is absolutely essential to your RV...