Starting with just 10 sites, Ben Haddox and his business manager at Piney Hills RV recognized the potential of their unique location. Nestled in a rural part of Louisiana, the campground was set to become a great destination for visitors to the Ruston Sports Complex.

After successfully managing the 10 original sites, they were approached by the owners to manage not just the original sites but 100 in total. From day one, they relied on RoverPass as their first and only choice. Which also simplified their operations and helped them every step of the way as they took on the challenge of managing a larger campground.

Using RoverPass from Day 1: Managing the Basics.

Ben and his team were new to managing an RV park and needed an intuitive, easy-to-use solution that they could master quickly. RoverPass provided everything they needed to get started with their initial 10 sites.

RoverPass provided Piney Hills RV with a visually appealing, user-friendly platform that allowed them to manage reservations easily, no matter where Ben and his partner were working from-often remotely or on the road. Moreover, with just the two of them, they relied on RoverPass to save time and money, allowing them to efficiently manage the RV operations.

“Matter of fact, I’ll still remember getting the first reservation. I was getting ready to go to bed. It was about 11 o’clock at night, and it popped up on my phone. I received a text, and it said, Hey, RoverPass reservation, X amount of dollars, so many nights. And I was like, “Oh my gosh, this is amazing.” Ben said.

Scaling Operations: From 10 Sites to 100

As Piney Hills RV grew, the need for a robust, scalable reservation management system became more apparent. The campground was expanding from 10 to 100 sites, which brought new complexities and operational demands, and soon they realized that choosing RoverPass was the right decision.

“Look, just aesthetics and the managing of the site itself, being able to get on there. I was able to get on there and do a little demo mode and go through there when I called your support team. It’s just very easy and compatible to work with. But getting on here and using this has been nothing short of amazing. It’s been easy to maneuver and handle.” He Said

Long-Term Reservation Management Made Easy

One of the key challenges was managing long-term guests, many of whom would stay for months or even a year. RoverPass offered features that made this easier, including flexible long-term reservation management tools. The platform allowed Piney Hills to customize payments and taxes based on the length of stay, which was crucial due to Louisiana’s complex tax regulations.

“Right now, due to the way taxes work in Louisiana, it’s odd because we charge a different set of taxes for the first month than we do the second month. And it can even change if someone signs a year-long lease. So, the flexible checkout has been nice because I can change the taxes every month. Whereas, if I do a standard reservation, it’s already locked in the taxes that we have, which is 15.7%. But using that flexible checkout has been very beneficial and nice to use.” Ben said.

Piney Hills adapted to accommodate long-term guests without overwhelming their team, ensuring accurate application of tax regulations. Additionally, the system allowed them to manage multiple aspects of the reservation process, from payment plans to cancellations, with ease.

Customer Support: A Key Pillar of Success

As Piney Hills grew, the level of customer service they received from RoverPass played a critical role in their success. Whenever Ben and his team encountered an issue or had questions, RoverPass’s customer support team was only a phone call away.

“When I call and talk to you guys, your support team is fantastic. They always get back to you, and they’ve made various things easier to do when working on the phone as opposed to just on a desktop.” — Ben Haddox

The combination of advanced features and responsive customer support allowed Piney Hills to seamlessly transition from a smaller operation to a larger one, confident that they had the tools to manage both current guests and future growth.

RoverPass offered an intuitive, easy-to-use platform that handled every aspect of their operations, from taking reservations to managing long-term stays and processing cancellations. Moreover, the platform’s flexibility and robust features meant that even with the increased number of sites, operations remained smooth and efficient. 

How Piney Hills RV Thrives with RoverPass

One of the standout aspects of RoverPass for Piney Hills RV has been the exceptional customer support. 

“When I call and talk to you guys, your support team is fantastic. They always get back to you, and they’ve made various things easier to do when working on the phone as opposed to just on a desktop.”  Ben said.

The platform’s ease of use allowed the team to maintain a high level of service for their guests as they grew, without being bogged down by the complexities of managing a larger operation.

“I mean, that’s (RoverPass) who we’ve used, and we’ve never had an excuse to even look anywhere else. I’m sure there are other ones out there, but we’ve never had a need to look into that.” — He added.

RoverPass’s long-term reservation features and flexible cancellation policies have been particularly valuable, allowing Piney Hills to cater to a wide range of guests, from short-term visitors to those staying for extended periods. Therefore, the ability to manage everything on a single, user-friendly platform has streamlined their operations, making it possible to handle the increased workload with ease.

Key Results After Implementing RoverPass

The results were nothing short of transformative for Piney Hills. As they expanded from 10 to 100 sites, they saw several positive outcomes that directly contributed to their success:

• 43% increase in repeat guests from 2023 to 2024: The easy booking process and seamless communication features of RoverPass helped foster guest loyalty, encouraging visitors to return.
• 3.5x revenue growth: With a streamlined booking system and the ability to efficiently manage more guests, Piney Hills experienced exponential growth in revenue.
• 145% increase in direct bookings: RoverPass’s user-friendly platform and integrated marketplace boosted direct bookings, reducing reliance on third-party channels and keeping more revenue in-house.
• 33% reduction in cancellations: enhanced communication tools, such as automated reminders and confirmations, reduced cancellations and no-shows, improving overall occupancy.
• 75% increase in add-on sales: Piney Hills was able to offer additional services, such as firewood and equipment rentals, through the platform, boosting revenue with upsells.

From day one, implementing RoverPass has proven to be the best decision for Piney Hills, driving growth and enhancing the guest experience across the board.

If you want to boost your reservations and provide a great customer experience book a free demo with us today!